Lijun (Shirley) Zhang

About

Hi there, welcome to my website!

I'm Lijun (Shirley) Zhang, a lecturer (Assistant Professor) in Marketing at the University of Leeds, UK.

My research explores Judgement and Decision Making, Consumer Health and Wellbeing, and AI and Algorithms. I also employ a wide array of methodologies including lab/online experiments, field experiments, secondary data analysis, and machine learning.

If you have any questions or comments, please feel free to contact me at l.zhang7@leeds.ac.uk.

Contact

Email l.zhang7@leeds.ac.uk

Degree

Ph.D. in Marketing, Nanyang Business School, Nanyang Technological University, Singapore, 2022
Master of Arts in Psychology (Master by Research), Psychology, Division of Psychology, School of Humanity and Social Science, Nanyang Technological University, Singapore, 2017
Bachelor of Science, Applied Psychology, Division of Political Science and Public Administration, Guangdong University of Foreign Studies, China, 2015
Bachelor of Arts and Science, Psychology, Division of Behavioral & Social Science, Kentucky State University, U.S., 2014